THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

Michelin sponsors new thought leadership platform, What’s Treading, and gives holistic view on South Africa’s commercial industry

Michelin has sponsored the launch of a new thought leadership platform called What’s Treading, an industry-focused podcast that looks at ways to get South Africa’s economy moving. What’s Treading brings key opinion leaders from across the commercial industry to share issues, insights, and solutions on South Africa’s key sectors, including construction, mining, transport, and agriculture […]

07 Aug 2023

Asphalt 9: Legends Launches The Lamborghini Revuelto eSports Challenge on Bridgestone tyres

Gameloft for brands, a leader in the creation of gaming and gamified experiences, today announced that Asphalt 9: Legends, the latest game in its billion-downloaded arcade racing franchise, is kicking off its next official eSports competition, the Lamborghini Revuelto eSports Challenge starting today. This exciting competition will be open to iOS, Android, Xbox, and PC […]

04 Aug 2023

Nokian to Double Production Capacity of American plant by 2024

Nokian Tyres has completed the hire of 125 workers at its North American factory in Dayton, Tennessee as the company prepares to double production at the facility by 2024. This brings the team at the factory to more than 475 employees. The company is adding equipment that will allow the Dayton factory to produce as many […]

02 Aug 2023

SATMC welcomes final decision to introduce Anti-Dumping duties on tyres from China

The South African Tyre Manufacturers Conference (SATMC), representing the four tyre manufacturers with plants in South Africa, welcomes the final determination by the International Trade Administration Commission (ITAC) and the decision by Minister of Trade, Industry and Competition, Ebrahim Patel to impose Anti-Dumping duties on unfairly traded imports of passenger, truck and bus tyres from […]

01 Aug 2023

Michelin welcomes Stellantis as a Symbio shareholder alongside Forvia

Michelin confirms the sale of part of its shareholding in Symbio to Stellantis, completed on July 27. It enables Stellantis to acquire a stake alongside Michelin and Forvia in the leading company for fuel cell mobility, with each shareholder holding 33.33%. The announcement is another step towards the decarbonization of the mobility industry and illustrates […]

31 Jul 2023

Continental Tyre Appoints New Plant Manager for South African Operations

Continental Tyre South Africa (CTSA) has appointed Olaf Kreis as its new Plant Manager for the Gqeberha-based operations, which is the German company’s only tyre manufacturing plant in Africa. Kreis brings a wealth of automotive industry experience and a people-centric leadership style to his role thanks to his extensive background spanning 32 years in the […]

28 Jul 2023

Bigger and better, the 2023 Festival of Motoring powered by WesBank is set to enthral!

As the memories of the massively successful 2022 linger on, we welcome the 6th edition of Festival of Motoring. Get ready to shift into a new gear, including new brands, experiences, and on-track action to enthral visitors, young and old. Powered by WesBank the event takes place from 25-27 August at the legendary Kyalami Grand Prix Circuit. The […]

27 Jul 2023

Toyo Wins Product Design 2023 Category at Red Dot Awards

Toyo Tire has received the Red Dot Award for Product Design 2023 for its Proxes Sport 2. The Red Dot Design Award has a history of more than 60 years since its inauguration in 1955. Organized by the Design Zentrum Nordrhein Westfalen of Germany, it is known as one of the world’s three largest design […]

26 Jul 2023

Wheel Well donates car seats in honour of Mandela Month

On 22 July, in honour of Nelson Mandela’s 67 years of service to the people of South Africa, Wheel Well donated car seats to families who would not otherwise be able to afford these vital safety devices. The seats were available on a first-come, first-served basis at Supa Quick Fourways. Wheel Well is a non-governmental […]

25 Jul 2023

TYREXPO AMERICAS 2023 – ‘HOSTED BUYER PROGRAMME’ APPLICATION OPEN

With ongoing growth in the Mexican vehicle aftermarket sector reaching record levels at the end of 2022 at USD106 Billion, and combining Latin American and Caribbean markets was valued at just over USD 3.5 Billion and is projected to increase to USD 4.5 Billion by 2027. Tarsus Group, one of the largest and most successful […]

24 Jul 2023

Airbus chooses Goodyear Flight Radial for new A321XLR

The Goodyear Flight Radial Tire will be one of the approved fitments when the aircraft enters service in 2024 and will provide weight-efficient, cost-effective performance The Goodyear Flight Radial is one of Goodyear’s most advanced aviation products with technologies and features supporting dimensional stability for longer life and increased cut resistance. The tire’s radial construction […]

21 Jul 2023

Michelin Acquires Flex Composite Group

Michelin and IDI have reached an agreement for Michelin to acquire 100% of Flex Composite Group (FCG) for an enterprise value of 700 million Euros (approx. $760 million). FCG engineers fabrics and films with applications in technical markets such as marine, supercars and electric vehicles, sports and construction. Michelin said FCG has a wide range of […]

20 Jul 2023