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THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

New Yokohama plant in Mexico to provide five million tyres annually

New Yokohama plant in Mexico to provide five million tyres annually

The Yokohama Rubber Co. (YRC) revealed its intent to build a new consumer/light truck tyre plant at the Alianza Industrial Park in Saltillo, Coahuila, Mexico, following approval by the YRC board. The modern plant with an initial capital investment of $380 million will be built on a 150-acre site. Construction is expected to begin in the second […]

VTA offers motorists free motor vehicle safety checks before Easter

VTA offers motorists free motor vehicle safety checks before Easter

Every year around Easter, thousands of motorists get ready to take a well-earned break over the long weekend. Roads during the easter period are however notoriously dangerous and extra precautions need to be taken. It is therefore essential to have a safety check performed on your vehicle to identify potential hazards and prevent additional damage […]

THE TIRE COLOGNE: Ticket sales have started, exhibitor search is online

THE TIRE COLOGNE: Ticket sales have started, exhibitor search is online

THE TIRE COLOGNE, regarded as a leading trade fair of the tyre and wheel industry, will start once again only three months now: from 4 to 6 June 2024. Personal discussions, relevant decision makers, a high number of orders and an international public as well as the most important pioneering trends and themes of the […]

Pirelli brings two new tyres to Barcelona

Pirelli brings two new tyres to Barcelona

Following the two testing days on Thursday and Friday last week, the Barcelona-Catalunya Circuit, also known as Montmelò – from the name of the municipality in the province of Barcelona in which it is located, will host the second FIM Superbike World Championship round of the season, the first in Europe after the exciting Australian […]

TEPA champions training to upskill tyre retail sector

TEPA champions training to upskill tyre retail sector

According to Census 2022, 18,5 million adults in South Africa did not complete their secondary schooling, which means they do not have a matric certificate. This is a significant barrier to tertiary education, notes Angie Frederic, TEPA (Tyre, Equipment, Parts Association) Training Representative. She points out that sector-specific skills development is critical in giving this […]

MAGNA TYRES TO SHOWCASE NEW M-TRUCK RANGE AND TPMS SYSTEM AT TIRE COLOGNE 2024

MAGNA TYRES TO SHOWCASE NEW M-TRUCK RANGE AND TPMS SYSTEM AT TIRE COLOGNE 2024

Leading international OTR tyre manufacturer, Netherlands based Magna Tyres will again be returning as an exhibitor at this year’s Tire Cologne show at Koelmesse, Germany. As part of the company’s continually ongoing brand image momentum in the heavy tyre market sector. The Magna Tyres sales team will be showcasing a selected range of their popular […]

GOODYEAR TYRES CHOSEN BY CITROËN AS ORIGINAL EQUIPMENT FOR THE ë-C3

GOODYEAR TYRES CHOSEN BY CITROËN AS ORIGINAL EQUIPMENT FOR THE ë-C3

– Goodyear’s EfficientGrip Performance 2 has been chosen by Citroën to equip its new all-electric ë-C3. The approved fitment embodies Goodyear’s commitment to performance, efficiency, and the future of electric mobility. The new Citroën ë-C3 is the first all European designed and built affordable small car without any compromise on quality, experience and comfort. Goodyear […]

Toyo Tire reports $3.6B in 2023 net sales

Toyo Tire reports $3.6B in 2023 net sales

Toyo Tire Corporation revealed its consolidated business performance for the fiscal year 2023. According to the company, the full-year financial results include net sales of 552,825 million yen (approx. $3.6 billion) (an increase of 11.2% from the same period in FY2022); operating income of 76,899 million yen (approx. $513 million) (an increase of 74.6% from the […]

SAILUN ATREZZO ZSR2 impresses in the summer tyre tests 2024

SAILUN ATREZZO ZSR2 impresses in the summer tyre tests 2024

Just in time for the season and the upcoming switch to summer tyres at Easter, the SAILUN Atrezzo ZSR2 proved its qualities in the ADAC summer tyre test. The SAILUN Atrezzo ZSR2 ultra-high-performance tyre not only impressed with good ratings for braking distances on dry and wet roads, for which it received a very good […]

Mathe Group’s recycled rubber hits the road

Mathe Group’s recycled rubber hits the road

The use of large amounts of recycled rubber crumb for the manufacture of road surfaces and related products is propelling South Africa towards a circular economy where waste products are usefully used to address key infrastructure needs, Dr Mehran Zarrebini, CEO of Hammarsdale-based radial truck tyre recycler, Mathe Group, points out. Much of the production […]

RETAIL SECTOR UNDER PRESSURE

RETAIL SECTOR UNDER PRESSURE

When I first joined the tyre industry, more than 30 years ago, retail stores were in their prime, generating handsome returns. Over the years, the marketplace has become saturated, with consumers spoilt for choice on where to purchase their replacement tyres. While this turn of events may have been beneficial for motorists, the plethora of […]