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THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

Industry Leaders Share Critical Insights At Automechanika CEO Networking Event

Industry Leaders Share Critical Insights At Automechanika CEO Networking Event

On Friday, 31 January, prominent figures in the automotive industry met at the Southern African-German Chamber of Commerce and Industry in Johannesburg for a combined Automechanika CEO lunch and networking event. The discussions focused on electric mobility, African market opportunities, and the transformation of South Africa’s automotive landscape. The event featured insights from prominent industry […]

NIRA Dynamics unveils Tread Wear Indicator: A breakthrough in tyre health monitoring

NIRA Dynamics unveils Tread Wear Indicator: A breakthrough in tyre health monitoring

Sweden-based NIRA Dynamics, a leader in automotive software innovation, announces the launch of its latest breakthrough product: the Tread Wear Indicator (TWI). TWI delivers real-time monitoring of tyre wear, providing drivers and fleet operators with critical insights into tyre health. As the automotive industry shifts from traditional service intervals to continuous, data-driven monitoring, tire health […]

Hankook Tire Partners with Solvay Silica for Circular Tire Manufacturing

Hankook Tire Partners with Solvay Silica for Circular Tire Manufacturing

Hankook Tire is exploring circular silica development from various sources proposed by Solvay Hankook Tire announced it signed a Memorandum of Understanding with Solvay Silica. They will jointly develop circular silica for tire manufacturing. This partnership aims to advance Hankook Tire sustainability and promote more sustainable tire production. Hankook Tire formalized the agreement on Jan. 10 […]

BKT Partners with Six Nations Rugby

BKT Partners with Six Nations Rugby

Six Nations Rugby and BKT announced a new partnership. This makes the tire manufacturer the Official Tire Partner for the Guinness Men’s and Women’s Six Nations. According to BKT, the partnership aligns with its mission to enhance fan experiences and engage players. As part of this commitment, BKT said it will introduce a new award recognizing rising stars […]

Point S USA Leadership Highlights Secrets to Explosive Growth Strategy

Point S USA Leadership Highlights Secrets to Explosive Growth Strategy

Point S USA’s expansion strategy brings the co-op to 405 stores in 34 states, supported by strategic partnerships and focused growth. Point S USA leaders knew they were being ambitious when revealing their expansion strategy in 2023. The plan was to achieve 500 stores across all 50 states within five years. At the time, the group […]

Venue change for Automechanika Johannesburg

Venue change for Automechanika Johannesburg

Automotive aftermarket trade fair, Automechanika Johannesburg, will celebrate its landmark 10th edition at the Gallagher Convention Centre in Midrand from 28-30 October this year, strategically coinciding with Transport Month. Michael Dehn, Managing Director at show organiser Messe Frankfurt South Africa, emphasises the strategic importance of the venue change. “The move to Gallagher Convention Centre represents […]

Recircle Awards Reveals 2025 Nominees’ Shortlist

Recircle Awards Reveals 2025 Nominees’ Shortlist

Recircle Awards has announced the list of finalists for all categories, except Best Innovation in Tyre Recycling and Best Research Project on Tyre Recycling, which will be announced on February 10. Voting will remain open until March 14. The awards ceremony will take place on May 22 in Bologna, during Autopromotec 2025. Business and Tyre […]

Bridgestone Announces US$85 Million Investment to Reinforce Premium Passenger Car Tyre Production and Development in India

Bridgestone Announces US$85 Million Investment to Reinforce Premium Passenger Car Tyre Production and Development in India

Bridgestone India Private Ltd. (BSID), a subsidiary of Bridgestone Corporation (Bridgestone), today announced a strategic growth investment to expand capacity and capability in India. The investment will be directed to the Bridgestone Pune Plant and the Indore Plant to reinforce the company’s premium-mass strategy. The collective investment will be approximately US$85 million with expansion scheduled […]

Mathe Group reaches millionth tyre recycling milestone

Mathe Group reaches millionth tyre recycling milestone

Hammarsdale-based radial truck tyre recycler, Mathe Group, has processed its millionth radial truck tyre, bringing the total amount of rubber crumb produced for re-use in key industrial and construction applications to around 38 500 tons, according to CEO Dr Mehran Zarrebini. Based on an infill of 100 tons of rubber crumb per full size artificial […]

Point S Partners with Peugeot Sport for FIA World Endurance Championship

Point S Partners with Peugeot Sport for FIA World Endurance Championship

As part of the partnership, the Point S logo will appear on the Peugeot Sport PEUGEOT 9X8 Hypercar, driver suits, and mechanics’ helmets during races. Also, this partnership places Point S in motorsport’s global spotlight, the company said. FIA WEC 2025 Season The FIA WEC 2025 starts Feb. 28 with the Qatar 1812km at Lusail […]

Yokohama Rubber to Close Prague OHT Tyre Plant

Yokohama Rubber to Close Prague OHT Tyre Plant

The plant will close by June 2025, with the company shifting production to optimise efficiency and competitiveness in the off-highway tyre industry. The Yokohama Rubber Co., Ltd. has announced plans to close the Yokohama Rubber Prague plant. Its subsidiary, Yokohama TWS Czech Republic a.s., operates the plant. The plant produces and sells cross-ply off-highway tyres for agricultural […]