Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.
The recent Automechanika Buyers and Visitors Sub-Saharan Africa (SSA) Roadshows in Zimbabwe and Zambia, under the theme “Forging the African Connection”, have set the stage for what promises to be the most important gathering for the region’s automotive professionals later this year. Building on Past Success Following the highly successful Automechanika roadshows in Gaborone, Botswana […]
JOANNE DE FREITAS ON WHY MOTORSPORT IS IDEAL FOR BRAND EXPOSURE The quest to grow market awareness for the premium range, Dunlop SP SPORT MAXX 060+ led to an unexpected and extraordinary success story, with the local tyre maker securing no less than twenty-four respective South African motor sport series. Joanne de Freitas, Marketing Manager, […]
Yokohama Rubber has just announced their latest acquisition of the fixed assets including land, building production machinery of a closed production plant in Romania. Through the company’s off-highway tyre (OHT) subsidiary Yokohama TWS Romania S.R.L. The acquisition follows the recent acquisition of Goodyear Tire & Rubber’s OTR business to achieve ‘Hockey Stick Growth’ as part […]
On June 24th, the Waste Bureau was invited to attend a webinar—organised by TEPA—to address key issues being experienced by TEPA members. During the session, the Waste Bureau took questions from dealers around poor service delivery in some parts of the country and advised how they are planning to tackle these deficiencies. SA TREADS was […]
AUSTONE and FORTUNE TIRES are showcasing their focus on brand experiences at the forthcoming 2025 ADAC Truck Grand Prix from the 11th to 13th July. They will also highlight products their Truck & Trailer range. There will also be an exclusive VIP package on offer at the Nürburgring, including a ride on the race truck […]
Pirelli has ‘stepped back in time’ and recreated its famous P Zero brand, now in its fifth generation after being initially launched 40 years ago. The latest version of this iconic tyre is being fitted to the classic Lancia Delta S4 Stradale which is also celebrating its 40th anniversary with a limited edition for 40 […]
33 children took part in the exclusive two-hour training session that featured coaches and staff from Manchester United. Apollo Tyres recently hosted a “Soccer School” in Hungary through a partnership with Manchester United. The event welcomed children of Apollo Tyres employees to a session near the company’s Gyöngyöshalász plant. The Apollo Tyres Soccer School offered a rare […]
Australia’s leading mobile tyre brand, Mobile Tyre Shop will take the next step in its national expansion strategy with a major investment from Sailun International Holding (Singapore) PTE LTD, a wholly owned subsidiary of Shanghai-listed Sailun Group Co. LTD. The global tyre giant has invested AUD 5 million (approximately RMB 23.285 million) to subscribe for […]
Apollo Tyres has achieved a Gold Rating from EcoVadis, placing the company among the top 5% of businesses worldwide for sustainability practices. The EcoVadis assessment evaluates environmental impact, labour and human rights, ethics, and sustainable procurement. The Apollo Tyres EcoVadis Gold rating reflects substantial improvements in all these areas, the company said. Apollo’s overall performance climbed to […]
Hofmann said its geoliner 678 Imaging Wheel Aligner with the Hofmann 15K Four-Post Lift delivers alignment precision and lifting capability. Hofmann, a provider of equipment for alignment, wheel balancing and tire changing, will pair the Hofmann geoliner 678 Imaging Wheel Aligner with the Hofmann 15K Four-Post Lift. The company said the pair will boost alignment precision and lifting […]
If, like me, you’ve been wondering whether the waste tyre saga in South Africa will ever be resolved, you may want to check out our feature story on page 6. SA TREADS recently attended a TEPA Workshop dedicated to this matter. The event was attended by the Waste Bureau and a host of dealers from […]
With the winter school holidays just around the corner, Tiger Wheel & Tyre is inviting families across South Africa and Botswana to hit the road safely, and in style, with the launch of its Ready. Set. GO winter campaign. Running from 23 June to 9 August 2025, the campaign rewards you with a limited-edition LEGO® […]