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THE SATREADS ARCHIVE

Stories

Tyre industry intelligence, market reporting, and editorial analysis — curated for Southern African professionals.

US manufacturers ask Congress to act in response to Covid-19

US manufacturers ask Congress to act in response to Covid-19

The U.S. Tire Manufacturers Association (USTMA) has urged Congressional leadership to enact policies that provide economic relief to tire manufacturers and their workers as well as the overall economy. “U.S. tyre manufacturers are a critical part of the American economy,” said Anne Forristall Luke, USTMA president and CEO. “Our members play an essential role in ensuring safe […]

Firestone extends Grand Prix of St. Petersburg sponsorship

Firestone extends Grand Prix of St. Petersburg sponsorship

Bridgestone Americas, Inc. has announced a three-year extension for the Firestone brand’s title sponsorship of the Firestone Grand Prix of St. Petersburg. The new agreement continues a partnership that began in 2014 and maintains Firestone’s naming rights on the NTT Indycar Series event through the 2023 season. Firestone is completing its 21st consecutive season as the sole tyre […]

Hi-Q – voted South Africa’s No.1 for 10 out of the last 11 years

Hi-Q – voted South Africa’s No.1 for 10 out of the last 11 years

‘The one you can trust’ has once again been voted the winner of the Tyre Retail Outlet Category in the 2020/2021 Ask Afrika Icon Brands Survey. For those keeping score, that would be the 10th year out of the last 11 that Hi-Q has received this title. Since their start in 1999 with only 3 […]

Conference to tackle burning questions for SA Automotive Industry

Conference to tackle burning questions for SA Automotive Industry

The global automotive industry, of which South Africa is an integral part as a manufacturing and distribution base, is going through a challenging period due to the crippling effects of the COVID-19 pandemic and as it wrestles with the biggest technological changes in history. The industry was already facing a persistent decline in new vehicle […]

Continental Wins Prestigious Tire Technology Award with Tyre Concept for Electric Robotaxis

Continental Wins Prestigious Tire Technology Award with Tyre Concept for Electric Robotaxis

The jury of the “Journey to Automation” award presented by the European Rubber Journal (ERJ) has named Continental the Overall Winner in the award’s six categories and winner of the prestigious Tire Technology Award. The UK-based trade journal honored Continental for its Conti C.A.R.E. tire concept for future electric mobility solutions. Conti C.A.R.E. (Connected. Autonomous. […]

Top10 for Falken in a Rain battle at the NÜRBURGRING

Top10 for Falken in a Rain battle at the NÜRBURGRING

Falken claims it has once again proven the reliability of its performance tyres and finished the toughest endurance race under the most difficult conditions: 10th and 11th place at the 48th ADAC TOTAL 24h-Race 2020 at Nürburgring. As so often, the famous “Eifel weather” provided the special spice for the endurance classic and turned the […]

An 8th Win for Dunlop

An 8th Win for Dunlop

Dunlop has once again won the Tyre Brands Category for the 2020/2021 Ask Afrika Icon Brands Survey. “This win, during such a difficult time is so encouraging to our team,” said Riaz Haffejee, CEO of Sumitomo Rubber South Africa (Sumitomo Dunlop), manufacturers of the Dunlop brand for Africa. “Consumers have again shown their loyalty […]

Bridgestone Unveils “A Layered Journey” Sustainability Campaign

Bridgestone Unveils “A Layered Journey” Sustainability Campaign

Bridgestone, a global leader in sustainable mobility and advanced solutions, has announced today a new campaign inviting partners to participate in building a stronger society. In A Layered Journey, Bridgestone highlights ways the company is incorporating sustainability in its value chain with a focus on its commitment to sustainable procurement of natural rubber. The campaign travels […]

Intervention for child road accident deaths get R100k capital injection

Intervention for child road accident deaths get R100k capital injection

Supa Quick has donated R100 000 towards the establishment of a Child Car Safety Learning Centre for Wheel Well, a non-profit organisation dedicated to road safety for children in South Africa. The much needed capital injection represents an advancement in Wheel Well’s efforts to improve the level of child car seat compliance in South Africa, […]

Continental a Founding Partner and Exclusive Tyre Supplier to the New Extreme E Series

Continental a Founding Partner and Exclusive Tyre Supplier to the New Extreme E Series

The innovative new Extreme E all-electric off-road racing series is scheduled to make its much-anticipated debut in March 2021, and Continental is proudly a founding partner, premium sponsor and the exclusive tyre supplier to the global championship which was recently officially granted status as an FIA International Series. Alejandro Agag, CEO of Extreme E, said: […]

Bridgestone Announces Discontinuation of Kart Tire Supply in 2022

Bridgestone Announces Discontinuation of Kart Tire Supply in 2022

Bridgestone Corporation has announced that it plans to discontinue supply of kart tires* effective December 31, 2022. Since 1977, Bridgestone has continued to develop, manufacture, and supply kart tires for domestic and overseas markets. In Japan, we have supplied kart tires accredited by the Japan Automobile Federation. Overseas, our kart tires have been homologated by Commission […]

Technology and tyres to go places Google have not been

Technology and tyres to go places Google have not been

Roads off the beaten track in South Africa, especially dirt or gravel roads are often not mapped on Google Street View, leaving travelers and adventurers unprepared for the road conditions and terrain they will encounter. How do you safely prepare to explore places that are not on Google Street View? Iconic tyre brand Dunlop took […]